FRIENDSWITHYOU Solo Exhibition
Thursday, June 10th
From 7 – 10pm
Runs June 10 – July 24, 2010
Much like the powerful enchantments they insert into all their projects, Daydreamers focuses on FriendsWithYou’s creative adventures and the spells they conjure as part of their personal mythology. Spreading the message of ‘Wish Come True’, FriendsWithYou lead us into their dreamy existence, expressing magic throughout the city of Toronto through installations and performance during the Luminato festival.
FriendsWithYou are globally-renowned for their vivid pop art aesthetic and brilliantly bizarre character design. Daydreamers offers a rare look into the dense, delicate personal layers that take place behind the large-scale, physical presence of the artists’ experimental installations. Exploring the more unseen dimensions of the FriendsWithYou psyche, Daydreamers presents a softer, more ephemeral portrait of their recent narratives, as Borkson and Sandoval put forward a deeply intimate glimpse into the representations of their transitory, dream-like states where the spirit of their expressive process is just coming into invention. Reflecting themes of metamorphosis, pleasure seeking and pure innocence in the portraiture of their fledgling subjects, Borkson and Sandoval present an unadulterated celebration of the imagination that defines their artistic practice and the visionary outlook that inspired their project for “Wish Come True”. Much in the manner that Borkson and Sandoval aim to create immersive totalities for the playful environments of their installations, with Daydreamers the artists bring us into an inward realm unto themselves, creating heartfelt emotional space between the greater unknowns of their magical world.
Established in 2002 by Miami-based artists Samuel Borkson and Arturo Sandoval III, FriendsWithYou set forth on a mission to spread the idea of Magic, Luck, and Friendship™ around the world, and become Friends-With-You. Designed as a resource center for all things creative, FriendsWithYou is a unique think-tank that has the ability to seamlessly incorporate their distinct artistic style and one-of-a-kind ideas into a wide range of mediums and applications.
Throughout the last eight years, FriendsWithYou has gained international recognition as pioneers in the field of experiential art. FriendsWithYou experiential installations are fully immersive experiences that draw audiences into a magical world where the line between imagination and reality is blurred. From Pictoplasma in Berlin to Art Basel Miami, FriendsWithYou has been invited to participate in some of the most respected art happenings around the world. FriendsWithYou Fine Art has been exhibited and/or included in the permanent collections of Museum of Contemporary Art (MOCA), the Indianapolis Museum of Art (IMA), Haus der Kulturen der Welt Museum Berlin, and Galerie Emmanuel Perrotin among others.